Internet-Connected Real Estate Signs
Realtor signs have long been used to generate interest, bring in foot traffic and advertise a home that’s for sale. Realtor.org estimates that 51% of buyers still find their property thanks to a yard sign. But many realtors are making custom real estate signs and riders to also promote online interaction. QR Codes are one way that passersby can automatically jump to the online listing just by holding their phone up to the image. Some agents are even adding Sign Riders that direct people to view the listing online. There’s also the traditional online advertising of simply adding your web domain to the sign.