Fall has definitely arrived – leaves are changes and, in some places already falling. If you’re in the lawn maintenance business, grass cutting will be slowing down soon and it is time to start advertising your leaf removal services.
Depending on your particular business model, bandit Yard Signs may be an ideal marketing solution. You can place them in yards as your crews work (unless you’ve got a branded trailer and/or truck parked at the curb) and, in some locales, you can even install them on corners and near highways. Just check first with your local municipality concerning temporary sign regulations on public lands.
So, if you’re placing the Yard Signs on private property or public access land, what do you need to know? The most common size Yard Sign is 18″ tall by 24″ wide. This is important because it means you’ve got a limited amount of space to get your message across – basically, your branded look/logo and the service you’re interested in because you want it easy for passing traffic to read. And always spring for the double-sided yard signs as this just doubles their effectiveness.
You’ll also need the wire stakes to install them with (at eSigns.com, they’re included free of charge). These are simple H-stakes, with two prongs going into the flutes of the signs, and the other end being inserted into the ground, making installing and removing them quite easy. When they’re not in use, store them flat to avoid warping.
And that is really all that you need to know about using yard signs for advertising. Wait, one more thing – the cost associated with this type of marketing is quite low, making it quite effective, especially for service companies.