High Resolution and Low Resolution
When using images for web or print projects, it is important to know the specifics of your image. To determine the quality of your image, first check the pixels. The number of pixels in the image can be measured in DPI (dots per inch) or PPI (pixels per inch).
When using an image for a website, the image needs to be at least 72dpi (72 dots or pixels per inch). Images with a low dpi like 72dpi look nice and crisp on the web.
When using an image to be printed on paper products, the image should be at least 300dpi. If you try to use an image with less than 300dpi, the image will be resized and appear stretched and distorted.
Because of the differences between web and print, it’s possible for an image to look clear on a computer screen but appear pixelated when printed. For best results, use a vector version of your logo (.EPS or .AI) or create a raster (JPG) with the precise dimensions and at 300dpi. Many stock photo sites will offer the option to purchase a vector version of an image upon download. Remember when designing your Signs and Banners on eSigns.com, your orders are backed by the Banner Baron’s Goof Proof Guarantee. If you aren’t completely satisfied with your eSigns.com purchase, we’ll make it right! It’s that simple. Just contact us at email@example.com or 800-494-5850, and we’ll respond right away.